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Leading in a Tough Economy | Leading in a Tough Economy |
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Doing more with less
In today’s business environment, while working with various organizations, we find a common theme. They operate in the mode of the three ‘C’s’ - Cut, Consolidate and Conserve - a move that involves freezes on hiring, layoffs, reductions in spending and a drive to find less expensive ways of operating – all steps to allow them to ‘wait it out’ and see what and when it will happen.
At the same time they are in “3-C” mode, the leaders still manage to dream and envision a future that has growth, profitability and overall success. How is this possible? What is the disconnect? So what’s the problem? How is this possible?
The problem is the feeling of being trapped with an impossible dream. Whereas it’s definitely not simple, in actuality it’s a lot simpler than we might imagine. It’s a matter of helping the people in the organization be more effective and efficient in how they perform their jobs. What that requires is enhancing the skills and capacity of all in our companies by having people see themselves as ‘leader’ in their individual responsibilities.
Here’s how to implement … very achievable: We believe that implementing the solution starts with the established leaders at the top of the organization. Because the leaders at the head of an organization are the ones who others look to for direction, this is the logical starting point for expanding capacity of the human capital. As employees witness their leaders changing the way they are operating, both in carrying out their individual responsibilities as well as their responsibilities to the company leadership team, they begin to get the message of necessary change that is being modeled at the highest level. They become motivated to do their part out of a desire to be a team player and to satisfy the ‘boss’.
![]() If this is correct, and our work has revealed this to be the case numerous times, then the initial step to achieving a culture built on the premise that ‘everyone is a leader’ is to help the top team find more time of their own to be able to get through periods of the 3Cs while at the same time staying focused on growing into the dream vision.
Here are steps that will accomplish this: First, your leadership team needs to realign around the reality of the day. What has worked previously is not as likely to be effective in today’s 3C environment. This is true regardless of the department, division or specialty within the organization. Thus, all must be on board with the need for change. It is crucial for the leadership team to model this realignment. Second, the team needs to arrive at the place of a shared vision for what success looks like today as well as the future vision that they hold for tomorrow. Third, the team needs to feel both individual and collective responsibility for the success of team and the company. This sense of accountability will drive them to conduct themselves as though is solely on their shoulders. Fourth, all company leaders on this team must be committed to extricating themselves from the day-to-day tasks associated with their own department or business unit so that they can devote themselves to managing and leading both their department/division as well as the company in the overall. The solution ‘is easy’. The implementation can be more challenging. The first phase, bringing the full leadership team to the same place in terms of the company vision, goals and the reality of the day, really isn’t difficult. We do this often and with excellent results. The real challenge arises is in the second phase - helping each member of that team uncover the potential obstacles to carrying out the responsibilities needed of them today as a leader. Making oneself dispensable to the day-to-day sounds good in theory. In practice, challenges faced will be different from those you may typically encounter. These challenges are also unique to each leader. This is where we work with an individual to allow them to move away from the need to control everyone’s work, or to actually jump in and complete many of the tasks. This is where we work on and enhance a person’s ability to have clear communication so that what they think they are asking someone to do is what the person is hearing and understanding. This is the place where we help a person develop the skills to model what they want to see in their reports.
What we know is that when organizations are determined to weather a business environment similar to one existing today and refuse to give up or even back-burner the growth plans for tomorrow, it is clearly possible. And when accomplished, why would a company ever want it to go back to what it was. We haven’t found one that has even considered it. The End |









